Popular Children's Line Itzy Ritzy Now Available in Australia

The owners of the online store B Is For Baby (www.bisforbaby.com.au) aim to make United States manufactured products that are popular with celebrities accessible to Australians and they are one step closer with the new addition of the Itzy Ritzy product line to their online store.

Itzy Ritzy offers a full line of baby, toddler and adult products including Ritzy Sitzy™, shopping cart and high chair covers, Ritzy Rider™, infant and toddler car seat covers, Ritzy Nurser™ (breastfeeding cover), nursing covers, Bitzy Blankets™, designer blankets and Bitzys™, eco-friendly wash and burp cloths. read more

Bring glamour into the kitchen with a range of sexy new aprons - Introducing Mabel Alice Vera

Made with love, 'Kitchen wear' label Mabel Alice Vera by LouLou O'brien is designed to draw out the kitchen vixen in us all, turning domestic drudgery into something glamorous, sexy and fun!

LouLou learnt to sew, cook, knit, crochet and garden thanks to lessons from her beloved Nanna - Mabel Alice Vera Spindler. LouLou's homage to her Nanna is this first collection of sexy, cheeky and whimsical vintage-inspired aprons, made from recycled fabric and remnants, many of which come from her own sewing cupboard. read more

Australian small businesses are struggling but the nation's parents can help keep them afloat

With the Government's recent bonus offers being given to Australian families, parents are being urged to buy local and only purchase products from Australian businesses. By supporting Australian small businesses and putting their bonus dollars back into Australia, Australian Parents can play their part in keeping the community and businesses afloat.

Whilst you often hear people say they don't know whether a product is really Australian, one Australian Mum has taken it upon herself to ensure that anything purchased from her store is infact Australian Designed and/or Australian Made! read more

Sweet Find for Little Sleepy Heads

Peeeuuuw! Another pungent surprise goes in the nappy bin. The poor couch weathers yet another milky stain... one more burp rag for the washing mountain. Welcome to a new day in a typical mum's household!

Babies, bless them, are messy little creatures. But they're also sensitive to many chemicals found in traditional air fresheners. So how do you keep the nursery (and house) fresh and germ-free without irritating little noses? read more

Mums Making It Work!

Inky Feet began in 2004 when Brenda Farr (a new mum!) came up with an original idea to make personalised newborn keepsakes both modern and affordable. Unlike other products on the market at the time, the Inky Feet range was able to capture baby and children's footprints and handprints in bright funky colours at a fraction of the cost. The pieces are both functional or ornamental and make the ideal family gift.

In November 2004 and with 6 month old Tyler in tow, Brenda presented product samples and brochures to local parenting and maternity services who were excited to see something new. read more

Families, beat the current financial crisis thanks to BOREDOM BUSTERS

Feeling the pinch, what with interest rates, petrol prices and the current dire economic crisis? Worried the school holidays will send you broke? Looking for affordable entertainment and activities for your kids?

Never fear - BOREDOM BUSTERS is here to save your budget and your sanity!BOREDOM BUSTERS offers tailored Australia-wide entertainment lay-by packages to suit any family budget. By paying as little as $2.50 per week they make sure you're ready and paid up for the holidays. read more

babywedge - the new must-have for every baby!

babywedge – the new must-have for every baby! Worried parents and carers can rejoice - now there's a natural, drug-free alternative that will alleviate the pain and discomfort associated with colic, reflux and flathead in babies and will help baby and parents get some much needed rest.

babywedge is an elevated infant support product. It provides an effective method of dealing with and controlling the pain and discomfort associated with reflux, colic, cough, colds and flu, breathing difficulties and flathead. read more

Oh Baby You've Got That Superstar Style

The current global fascination with celebrities, especially celebrities and their offspring, has upped the ante on the maternity fashion standards.

Suddenly expectant and nursing mothers are expected to appear cool, calm and above-all glamorous, at any given time. Whilst most women don't have the benefit of a celebrity entourage, think stylist make-up artist etc, to keep them looking effortlessly chic they can now adopt a jet-setter look whilst carrying out the school run. read more

Make An Adventure Out Of Meal Time With Tupperware’s Madagascar Escape 2 Africa Range

Kids can join their favourite castaways on a wonderful journey, as they attempt to return home, thanks to Tupperware's new limited edition meal time range which features the adorable characters from Madagascar Escape 2 Africa – the highly anticipated sequel to DreamWorks Entertainment's popular Madagascar film.

Little ones will never be alone again during meal time as they keep Alex the lion, Marty the zebra, Melman the giraffe, Gloria the hippo, King Julien, Maurice and the penguins as they find themselves marooned on the distant shores of the wildest place of all - Africa. read more

Circus loses kids' new clown clothes

Smiles on the faces of Brisbane professional clowns Peebo and Dagwood are even more exaggerated with the launch of their first line of children's clothes inspired by their clown show.

Peebo, aka Mr Peter Bissell, said the clothes let children take the magic and excitement of clown life home with them, and have fun even without a three-ring circus in their backyard. read more

It's all about you Baby!

HOTmilk Lingerie is a deliciously decadent lingerie collection designed to make women feel confident and sexy during the many challenges of motherhood.

HOTmilk Lingerie offers a new experience for expectant and nursing mothers with tantalising lingerie designed to stimulate and entice.

The HOTmilk story began in 2006 when New Zealand founder Lisa Ebbing became pregnant with her first child. After a lifetime of wearing luxurious lingerie Lisa realised that as an expectant mother, she was reduced to only the most boring options. read more

Sleep like a baby thanks to Oricom's new range of monitors for tiny tots

Being able to listen in while baby is sleeping has never been so secure and easy, thanks to Australian-owned communications brand, Oricom.

Unlike traditional analog Baby Monitors, Oricom's Secure range of uses Advanced DECT technology, which allows for an interference-free frequency and a secure transmission. Your privacy is guaranteed with 120 auto-select channels, ensuring that you're the only one listening to your baby. read more

Snugglebum - Sleepwear Fit for Kids

Cuddle up with Snugglebum the snuggliest children’s sleepwear around. Rest easy as your children sleep blissfully in their incredibly soft, 100% cotton comfy Snugglebum PJs - Australian owned and designed.

After having their first child, Melanie Grant and her partner Chris Grant (ex Bulldogs AFL captain) saw a niche for children’s sleepwear that combined stylish designs with comfort. Melbourne based, Melanie drew on her previous experience in design and marketing to produce beautiful, well designed sleepwear. read more

Stylish, Affordable Nappy Bags from Lillipilli Blue

An affordable nappy bag that is stylish, functional, robust yet designer quality? Yes it exists!

The I'm Still Me range of nappy bags come in a variety of designs, colours and trims from the "Lilypad" (an all-in-one change station that you can keep in your handbag and which folds out into a luxurious change mat with room to keep nappies and wipes) to the large overnight sized travel bag, all of the I'm Still Me range are made from heavy duty custom dyed canvas and trimmed in designer prints. read more

Mothers Turn to Mary

This Christmas remember the nativity scene and Baby Jesus sleeping soundly in the manger as the Wise Men and animals looked on. His peaceful slumber was no coincidence and now modern mothers are one again looking to Mary for inspiration.

The Biblical methods for helping baby sleep are making a comeback with the contemporary version of the swaddling blanket. At the forefront of this trend is the award-winning Cocooi Wrap by Merino Kids - a 100% natural baby-wrap, designed by a mother who understands all too well. read more

Toothfairy Pillows

How can you be sure the Toothfairy will find you child's lost tooth? By putting it in the Toothfairy pillow of course!

Gorgeous pink or blue wool felt pillow, the tooth goes in the front envelope pocket and the surprise from the Toothfairy goes in the back. 15cm x 18cm, each pillow is artisan made and comes with a "Tales of the Toothfairy" story. read more

Men and Breastfeeding - The New Frontier

"Blokes, Babies, Breastfeeding" is an Australian first - a fun DVD that takes the subject of breastfeeding and talks directly to dads.

Made by men, for men, and talking the male language, the DVD is full of bloke humour. It explores facts, tips and the subtleties of breastfeeding while informing dads about how they can help to make breastfeeding manageable, successful and as pleasant as possible for their partner. read more

Keep summer fresh with DYLON Colour Run Remover

You may have noticed floral prints, bright colours and bold designs inching their way back into your wardrobes as the warmer weather nears. While the new season styles look great in theory, they can often be a nightmare to wash! Now you can keep your brights bold and whites white with DYLON Colour Run Remover.

Perfect for use on nearly all washable fabrics including wool and silk, DYLON Colour Run Remover takes care of all washing mishaps. With two specialised options, you can both restore and brighten whites or bring brights back, meaning DYLON has the answer for all your summer washing needs. read more

Christmas 2008 is all wrapped up with Tommee Tippee

Choosing Christmas presents for little ones has never been easier thanks to recent research conducted by leading baby brand - Tommee Tippee.

40% of Australian mothers revealed that stylish toys were high on their wish list this Christmas with clothes and strollers rounding out the top three, according to our survey with over 3500 respondents. read more

Nest Nappy Bag

We are thrilled to introduce you to some of the most gorgeous new designer Nappy Bags to hit the Australian market!

Filling a gap in the market for stylish, designer Nappy Bags that don’t look like Nappy Bags, Nest has introduced the most stunning and diverse range of Nappy bags to hit our Australian markets! Made from the highest quality fabrics and leathers, there is a Nest Nappy Bag to appeal to the heart of any stylish Mum – from 'City Chic', 'Beach Babe' to 'Rocker Chic', no Mum has been left out! read more